Pre-launch range
Explore by area and formula
Compare planned concepts by the area they are designed for or the ingredient line they explore. Product details are not final.

Start Here
Kojic Acid & Turmeric Cleansing Bar
The lowest-commitment entry point we have, and the one that recruits the most new customers. Priced to remove hesitation.
$14100 g
4.4 · 3115 reviews · projected

Volume Line
Kojic Turmeric Daily Face Cream
The volume mainline. Kojic acid plus turmeric is the largest validated pocket across both channels — roughly $129M annualised.
$3350 ml
4.3 · 1121 reviews · projected